Nowadays everyone has smartphones and want everything on fingertips rather than going outside.
Even I was also not serious about the website and was thinking that I am already having a good business without a website then why I need a website for my business?
But I was wrong, because 10 reasons I found why do we need website for any business.
Because customer behavior changed over time and now people pass their time on online platforms like social media, google, yahoo, etc.…
10 Reasons why do we need a website for business:
1. A website proves your brand credibility
Peoples are very smart in today’s time; they think 8 to 10 times before making any kind of business decisions.
They don’t believe and consider you if you don’t have a website because big companies are having an online presence or have a website already.
So, they have their mindset towards those companies which already have websites.
If you go down to earth you will see that peoples are not wrong if they don’t consider you a business brand because there are thousands of businesses already and they can not trust everyone.
So, make a good credibility of your brand a website is necessary and having a website is good decision.
2. website make businesses easily accessible from anywhere
A website gives all the information about business and accessible from anywhere in the world.
So, if anyone wants to know about your products, your services, who are you, your contact details. The website is the only place where they can find it.
Also, before purchasing any product or service 60% people prefer to visit the official website of companies.
Also, it is impossible to open offices 24×7 but a website can represent your business 24×7 and people can visit your website at anytime whenever the want.
So that why a company need a website.
3. You can clearly showcase your product and services
If you are a small business, it is impossible to showcase all the products IN front of customers.
Website plays a very important role here because you can list all the products or services on your website.
Simple search functionality on the website will help the customer to find out what they exactly need by themselves. Which also gives more engagement towards your products and enhances your brand credibility too.
So, presentation plays a very important role here to showcase product or services so that why website is very necessary for businesses.
You can use beautiful images, instruction pdf’s, popups, related products or services. Learn type of websites.
Only website can showcase product or services in this manner so a website is must be needed.
So that why having a website is good decision even for small businesses.
4. Best Reviews/ Case study or Testimonials can be display over a website:
In website pages we have options to display best reviews so that new visitors can see what your past customers says about you.
We can make a page for the case studies of the businesses you helped and they succeeded on a company website.
Which engages visitors with your brand and create interest.
So, that why having a website is very necessary to list reviews, case study and testimonials.
5. Website attract new customers from Google
Google SERP page or search result page list some websites whenever clients search the services you offer.
Your Website can also get into search listings and customers can see all the information about your businesses.
A stranger who is searching for services in the google can be your customer if you have a website.
So, if you have good SEO on your website it will come in the top search results. This makes you more popular among folks and more people want to do business with you.
So that why having a website is good decision.
6. You can strategically remarket your customers through website
A website is the only medium where you can have analytics code which will help to track your customers behavior.
By knowing customers behavior, you can make your strategy or remarketing them, plan your prices and so on.
A website also helps to remarket the one-time visitors again and again via google ads, Facebook ads.
So, to make your business plans, strategy and remarketing plans , having a website is good decision.
7. A website builds a relationship
Whenever customers buy any product or services from your website. They always fill a form where they fill in their contact details.
You will have emails, phone no, addresses of your customers.
You can nurture your customers or inform them about any offer or discount via email marketing, by text message. Which is only possible via a website?
Because in generally or manually no one provide you this information to you.
So, a website builds a strong relationship between you and your customers that’s why small businesses must have a website.
8. A website is the part of your online marketing.
As you know already, it is the era of Digital marketing rather than traditional marketing.
There are platforms where you can run ads, promote your services on YouTube for your business website.
But without website this not possible because people will be redirected on a landing page of your website after clicking on ads or video promoted link.
So that why a company must have a website.
9. A website can encourage your customers to contact you and gives growing opportunity
A good website design, with beautiful features, shows that 75% of people judge a company by its website design. This means if you want to engage customers with your products and services you need a website with a good creative design.
A website also helps the company employers to know about you and what you do so that the right employer or skilled employer will contact you for their carrier choice.
You can put notices, accounts and many important features to engage customers with you like newsletters.
A website is the only way via which even stranger visitors will contact you. So, you must have a website for your business.
10. Your competitors already having website
Most businesses nowadays are dealing online. If your competitor already has a website, it means he is stealing your customers.
So, a website is necessary part of any company business, any rental business or any small business.
Conclusion: So, the answer to your question is Big YES that you must have an online presence or a Beautifully designed website. I hope this article was helpful for you.